While working at Havas, I spent my days writing tweets and concepting social media campaigns for Powerade. Here’s some content that I am particularly proud of.
This one was a lot of fun. Soon, however, we experienced every brand twitter account’s worst nightmare… being posted to r/FellowKids!
Luckily, the people of r/FellowKids rose up to defend our tweet, not something that you see every day!
And here are a few more tweets.
On occasion, our tweets would even get an endorsement from a random twitter user… I promise we didn’t pay them!
And finally, here’s a social campaign that we started on my very first day as a junior copywriter. Helping put this together was a blast.